Segmentation, targeting, and positioning (STP) is a strategic marketing approach that involves dividing a market into smaller segments based on similar characteristics, selecting specific segments to focus marketing efforts on, and creating a distinct and desirable image of a product or brand in the minds of the target market. The Tesla - Segmentation, Targeting, and Positioning mind map aims to provide a comprehensive understanding of how Tesla, the renowned electric vehicle (EV) manufacturer, strategically segments its market, targets specific customer groups, and positions its brand in the highly competitive automotive industry. This mind map will guide you through the key elements of Tesla's marketing strategy, enabling you to gain insights into their success and apply similar principles to your own business.
Edited at 2023-03-08 10:00:43purchase ordering workflow
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